Privacy Policy

How we collect, use, and protect your personal information

Last Updated: August 15, 2025

1. Information We Collect

1.1 Personal Information: When you register, we collect your name, email address, phone number, and date of birth.

1.2 Health Information: For safety purposes, we collect health-related information through digital waivers including allergies, medical conditions, and medications.

1.3 Usage Data: We automatically collect information about how you use our platform, including pages visited, time spent, and booking patterns.

1.4 Device Information: We collect device type, browser information, IP address, and operating system for security and optimization purposes.

2. How We Use Information

We use your information to:

  • Facilitate bookings and appointments
  • Communicate with artists and clients
  • Process payments and manage transactions
  • Send booking confirmations and reminders
  • Improve our services and user experience
  • Ensure health and safety compliance
  • Prevent fraud and enhance security

3. Information Sharing

3.1 With Artists: We share necessary booking information with artists to facilitate your appointment.

3.2 Service Providers: We may share data with trusted third-party services for payment processing, email delivery, and analytics.

3.3 Legal Requirements: We may disclose information when required by law or to protect our rights and safety.

3.4 Business Transfers: In the event of a merger or acquisition, your information may be transferred to the new entity.

4. Cookies and Tracking

4.1 Essential Cookies: We use cookies to maintain your session and ensure platform functionality.

4.2 Analytics: We use analytics tools to understand how users interact with our platform to improve services.

4.3 Cookie Control: You can manage cookie preferences through your browser settings, though this may affect platform functionality.

5. Your Rights

You have the right to:

  • Access and review your personal information
  • Request corrections to inaccurate data
  • Delete your account and associated data
  • Opt-out of marketing communications
  • Data portability (receive your data in a portable format)
  • File complaints with data protection authorities

To exercise these rights, contact us at [email protected]

6. Data Security

6.1 Encryption: All data transmission is encrypted using industry-standard SSL/TLS protocols.

6.2 Access Controls: We implement strict access controls and authentication measures to protect your data.

6.3 Regular Audits: We conduct regular security audits and monitoring to identify and address potential vulnerabilities.

6.4 Data Retention: We retain your data only as long as necessary for the purposes outlined in this policy or as required by law.

7. SMS Messaging (Twilio)

We use Twilio as our messaging service provider to send transactional SMS messages such as appointment confirmations, updates, reminders, and security notifications. We do not send marketing SMS without your explicit, separate consent.

7.1 Consent (Opt-In): By providing your mobile number and checking the consent box during signup or booking, or by initiating a text message to our number, you consent to receive SMS messages related to your interactions with PhillyInkz. Consent is not a condition of purchase.

7.2 Opt-Out: You can opt-out at any time by replying STOP. You may also use recognized keywords such as STOPALL, UNSUBSCRIBE,CANCEL, END, orQUIT. After you opt-out, you will receive a final confirmation message, and then you will no longer receive SMS from us unless you re‑opt‑in.

7.3 Help: For help, reply HELP or contact us at [email protected] or +1 (352) 355‑1033.

7.4 Frequency: Message frequency varies by interaction. Typical flows include 1–3 messages per booking (confirmation, updates, reminders). Security notifications (e.g., verification codes) are sent as needed.

7.5 Rates: Message and data rates may apply. Check your mobile plan for details.

7.6 Delivery & Carriers: Message delivery can be delayed or undelivered by carriers. Carriers are not liable for delayed or undelivered messages.

7.7 Data Use: We process your phone number, message content (where applicable), and delivery metadata (timestamps, status). Twilio acts as our processor to transmit messages and provide delivery analytics. We do not sell your personal information.

7.8 Sharing: We share SMS-related data with Twilio solely to deliver and manage messaging. We do not share SMS data with third parties for their own marketing purposes.

7.9 Privacy & Retention: SMS data is protected consistent with this Privacy Policy. We retain records as necessary for legal, security, and operational purposes, then delete or anonymize them when no longer needed.

7.10 Compliance: Our SMS program is intended to comply with applicable laws and guidelines, including the Telephone Consumer Protection Act (TCPA), CTIA Messaging Principles, and A2P 10DLC requirements. If you believe you are receiving messages in error, please contact us.

Contact Information

If you have any questions about this Privacy Policy, please contact us:

Privacy Officer

[email protected]

Phone

+1 (352) 355-1033

Address

2480 SE 58th Ave
Ocala, FL 34480